---
title: "Industry report: brand TLDs in telecommunications | Pitch"
description: "About thirty telecom operators hold their own .brand. Most keep it defensive; a few use it for internal services and the occasional campaign."
url: https://pitch.law/academy/courses/brand-tlds-telecommunications
---

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# Industry report: brand TLDs in telecommunications

About thirty telecom operators hold their own .brand. Most keep it defensive; a few use it for internal services and the occasional campaign. What the data shows, and what it means for the next ICANN round.

Free10 lessons

## Course content

1. General

   1. Introduction
   2. Objective
   3. The telecommunications sector
   4. Methodology

2. Brand TLDs in the telecommunications sector

   1. Telecom brand TLDs and their registry operators
   2. Trends and usage across the sector
   3. Telecom brand TLDs in the future (Web3, IoT)
   4. Charts and figures
   5. Key insights

3. General

   1. Conclusion

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## Read more in the Academy

- ### [Brand TLDs in the 2026 Round: the Applicant Guidebook](https://pitch.law/academy/brand-tlds-in-the-2026-round-of-new-gtlds-key-takeaways-from-the-draft-applicant-guidebook)
  [What a brand TLD is, how the Applicant Guidebook treats it, and the contract obligations that come with running one.](https://pitch.law/academy/brand-tlds-in-the-2026-round-of-new-gtlds-key-takeaways-from-the-draft-applicant-guidebook)
- ### [ICANN's Next Round of New gTLDs (2026)](https://pitch.law/academy/icanns-next-round-of-new-generic-top-level-domains-in-2026)
  [Where ICANN's 2026 round of new generic top-level domains stands in October 2026, how the process continues after the application window, and what it means for brand owners.](https://pitch.law/academy/icanns-next-round-of-new-generic-top-level-domains-in-2026)
- ### [Strategic Use Cases for Brand TLDs](https://pitch.law/academy/strategic-use-cases-for-brand-tlds-from-experiment-to-a-cornerstone-in-digital-strategy)
  [How companies use a brand TLD in practice, from authentication and anti-phishing to internal systems and partner networks, and the legal points that go with each use.](https://pitch.law/academy/strategic-use-cases-for-brand-tlds-from-experiment-to-a-cornerstone-in-digital-strategy)