Quality
Your question goes to the right specialist, who also looks at what it touches elsewhere in your business. You explain your situation once. Every result is checked and signed off by one of our lawyers or patent attorneys.
Bold ideas deserve solid ground.
Lawyers and patent attorneys assisting creative and innovative entrepreneurs in Europe. Tell us what you want to achieve.
01Your goals
Where are you now?
Every company goes through the same stages, and so does every brand or invention. The legal questions change at each one. Pick the stage you are at.
Your brand
From the first name idea to the courtroom. The cheapest brand problem is the one you catch before launch.
- 01 Choose and clear your brand Pick a name you can actually own, in every market you plan to enter.
- 02 Register your trademark File in the right classes and countries. Protect your logo and designs where they matter, and never miss a renewal.
- 03 Use and license your brand A mark you do not use, you can lose. Use it properly, then license it to partners and franchisees, or sell it.
- 04 Enforce your brand Copycats rarely stop on their own. Oppose look-alike filings early, have counterfeits taken down, recover domain names.
Your inventions
From the lab to the courtroom. Talk to a patent attorney before you publish or pitch: what you disclose too early, you may no longer be able to patent.
- 01 Develop and innovate Working with a university or a partner? Agree who owns the results before the work starts.
- 02 Patent your invention Decide what to patent and what to keep secret. Then file in time, and choose between the Unitary Patent and national patents.
- 03 Commercialise your technology License or sell your technology at a price that reflects what it is worth. The tax rules on IP income can work in your favour.
- 04 Enforce your patents Stop infringers, or defend yourself when someone claims you infringe. Before national courts or the UPC.
Your company
From the first founders’ agreement to the day you sell: the legal side of every stage of your company.
- 01 Start a company Set up the company and agree terms with your co-founders. Above all, make sure the company, not you personally, owns what you build.
- 02 Finance your growth Raise money from investors. Subsidies and tax incentives for innovation make it go further.
- 03 Grow your business Hire people without letting your know-how walk out the door. Work with distributors. Expand abroad.
- 04 Restructure Reorganise your group or bring in new shareholders. Often the real question is which entity should hold the IP.
- 05 Buy or sell a business Check what you’re buying, or get your company ready so buyers pay full value for it.
Your business relationships
Everyone you do business with, from the first tender to the day you part ways.
- 01 Find and select partners Run or answer a tender. Check who you are dealing with before you sign.
- 02 Contract Contracts in plain language, with your IP and your data properly covered. SaaS, services, distribution, supply, licensing.
- 03 Perform and manage Your business changes. Your contracts have to keep up: renewals, amendments, deadlines, audits.
- 04 Resolve disputes or end the relationship Try to settle first. If that fails, mediation, arbitration or court. And if you part ways, end the contract cleanly.
Your digital compliance
The rules that apply at every stage. Which ones hit you depends on what you sell, and to whom.
- 01 GDPR and privacy Personal data, handled lawfully: your record of processing, cookies, data subject requests, and what to do after a breach.
- 02 AI Act Find out which AI Act duties apply to you as a provider or user of AI, and when.
- 03 Data Act and data sharing Share or license your data on your terms, and meet the access and switching rules of the Data Act.
- 04 Operational resilience: NIS2 and DORA NIS2 and, in financial services, DORA: keep your services running, manage your suppliers and report incidents on time.
- 05 Secure products: Cybersecurity Act and Cyber Resilience Act Bring hardware and software to the EU market that meet the Cyber Resilience Act, and use EU cybersecurity certification where it counts.
- 06 Online platforms: Digital Services Act Host user content or run a marketplace? Set up notice and action, transparent terms and trader checks under the DSA and the P2B Regulation.
- 07 Consumer law and e-commerce Selling online to consumers comes with a long checklist. Information duties, withdrawal and guarantees, pricing and reviews, green claims, accessibility.
- 08 Sanctions and anti-money laundering Screen customers and partners, and know what the sanctions and anti-money laundering rules expect of you.
02How we work
What you can count on
Clear costs
We agree the price before we start: a fixed fee, a retainer, a subscription or another arrangement that suits you. No open-ended hourly billing.
Speed
A clearance search with advice, an EUIPO or Benelux filing, a response in an opposition: usually done in one working day. We work with a range of AI models, including models we trained and fine-tuned ourselves, on our own infrastructure, for legal and IP work. That is how we work faster and at a fixed fee.
Privacy
Dedicated privacy gates of our own filter personal data and confidential or privileged information out of your files before anything reaches an outside AI model. No outside provider can learn from your files or train on them. This website doesn’t track you either: no cookies to accept, no pixels, no banner.
03Academy
Academy
Plain-English guides, checklists, ebooks and more.
- Privacy & Data Protection
AI under Swiss Law and the GDPR: Key Differences
What the revised Swiss FADP and the GDPR mean for companies that build or use AI services: scope, legal bases, impact assessments, transfers, sanctions and the EU AI Act.
By Bart Lieben
- Commercial
Commercial Contracts: a Map
The main families of commercial contract, the EU and national rules that frame them, and where risk and value tend to sit.
By Bart Lieben
- Information Technology
Database Rights and Trade Secrets
How the EU database right, copyright and trade secret law protect data and databases, what each requires, and where contracts must fill the gaps.
By Bart Lieben
- Commercial
Distribution and Reseller Agreements
How to structure distribution and reseller agreements in the EU: exclusivity, termination protection, online sales, and the brand provisions that keep control.
By Bart Lieben
- Information Technology
The EU Data Act
What Regulation (EU) 2023/2854 requires of makers and users of connected products, data holders, cloud providers and anyone who contracts about data, and when each part applies.
By Bart Lieben
- Patents
Freedom-to-Operate Analysis
What a freedom-to-operate analysis is, how claims are read against a product, what it can and cannot tell you, and what to do when it finds a problem.
By Bart Lieben
- Intellectual property
Finding the IP You Already Have
Most companies own more intellectual property than they have registered. This article explains which rights arise without registration, how an IP audit finds them, and why ownership matters.
By Bart Lieben
- Intellectual property
How to Value an IP Portfolio
Why and when an IP portfolio is valued, the three standard valuation approaches, and the legal facts that decide whether a right is worth what its owner thinks.
By Bart Lieben
04Solutions
Know what you need?
Then go straight to the solution. Each page says what we do, how we do it, and what you have in hand at the end.
- 01 Intellectual Property
Trademarks
Clearance, EUIPO and Benelux filings, oppositions, takedowns. A search with advice or a filing usually takes us one working day, at a fixed fee.
View solution details → - 02 Intellectual Property
Patents
Strategy, research, filing, portfolio management and licensing, in Europe and worldwide.
View solution details → - 03 New gTLDs
New gTLDs
ICANN new gTLD application strategy, Brand TLD advisory and domain portfolio management.
View solution details → - 04 Privacy & Data Protection
Data, Data Protection & AI
Data licences, DPAs and the AI Act. And a plan for the day a breach happens.
View solution details → - 05 Commercial
Commercial Contracts
Commercial contracts, licensing and tech transfer, with IP and data built in.
View solution details → - 06 Corporate and M&A
Corporate & M&A
Funding rounds, mergers and acquisitions, and the due diligence that comes with them.
View solution details → - 07 Tax
Tax & Subsidies
R&D grants and subsidies, the innovation income deduction, the copyright tax regime and the R&D withholding tax exemption.
View solution details →
05Get in touch
Let’s build what’s next
- Call Bart+32 478 19 19 90
- Call Mathieu+32 473 68 49 95
- Call Stephanie+32 478 50 46 82
- Mail usinfo@pitch.law
- WhatsApp→
Send a WhatsApp or an email, or just call. We reply within one business day. The first conversation (20 to 30 minutes) is free, with no obligation.